Google Ads Scraper
Scrape competitor Google Ads creatives and campaign metadata for a supplied domain or company name using the Apify burbn/google-ads-search actor. The runbook produces a traceable research packet with raw ad data, a concise summary, and validation metadata…
7 steps · start to finish.
- 1Step 1
Environment Setup
▶mkdir -p /app/results /app/results/work python3 -m pip install requests if [ -z "$APIFY_API_TOKEN" ]; then echo "ERROR: APIFY_API_TOKEN is not set" exit 1 fiValidate that
query_modeis eitherdomainorcompany. Requiredomainwhenquery_mode=domain, requirecompanywhenquery_mode=company, and write any setup failure to/app/results/validation_report.jsonbefore exiting. - 2Step 2
Resolve Search Target
▶Normalize the search parameters into /app/results/query_metadata.json. For domain searches, lowercase and trim the supplied domain. For company searches, resolve the company to the best available…
- 3Step 3
Run Google Ads Scraper
▶Invoke the Apify burbn/google-ads-search actor with the resolved domain and requested limit. Persist the raw response exactly as structured JSON in /app/results/google_ads_results.json.
- 4Step 4
Analyze Results
▶Read /app/results/google_ads_results.json and produce /app/results/google_ads_summary.md with the advertiser searched, number of ads returned, dominant formats, recurring calls to action, visible…
- 5Step 5
Validate Outputs
▶Check that all mandatory files exist and that google_ads_results.json, query_metadata.json, and validation_report.json parse as JSON. Mark the validation as PASS when all required files are non-empty…
- 6Step 6
Iterate on Errors (max 3 rounds)
▶If validation returns FAIL or PARTIAL, inspect the failing stage, apply the smallest targeted fix, and re-run the affected step. Repeat for max 3 rounds, then write the final status to…
- 7Step 7
Write Executive Summary
▶Write /app/results/summary.md with the run date, resolved domain or company, number of ads returned, output file list, validation status, and any manual follow-up. Mention if the actor returned no…